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CASIPM OpenIR  > 中国科学院科技政策与管理科学研究所(1985年6月-2016年1月19日)  > 期刊论文
题名: The power of triple contexts on customer-based brand performance-A comparative study of Baidu and Google from Chinese netizens' perspective
作者: Yang, Deli1;  Sonmez, Mahmut (Maho)1;  Li, Qinghai1;  Duan, Yibing1
刊名: INTERNATIONAL BUSINESS REVIEW
发表日期: 2015
DOI: 0
卷: 84, 期:24, 页:11-22
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内容类型: 期刊论文
URI标识: http://ir.casipm.ac.cn/handle/190111/7496
Appears in Collections:中国科学院科技政策与管理科学研究所(2011年前)_期刊论文

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作者单位: 1.中国科学院科技政策与管理科学研究所

Recommended Citation:
Yang, Deli,Sonmez, Mahmut ,Li, Qinghai,et al. The power of triple contexts on customer-based brand performance-A comparative study of Baidu and Google from Chinese netizens' perspective[J]. INTERNATIONAL BUSINESS REVIEW,2015,84(24):11-22.
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文件名: The power of triple contexts on customer-based brand performance-A comparative study of Baidu and Google from Chinese netizens' perspective.pdf
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